The Department of Tourism Management was established in 2005, and in 2012 was merged with the master’s program in Hot Spring Industries. In this integrated form, we aim to cultivate professionals in the fields of leisure travel commentary, tourism industry operation, cultural tourist guiding and spa industry planning. Our educational goal is not just to train students with relevant skills for the tourism industry, but also to extend our program into the whole community, encouraging students to participate in public discussion of tourism-related affairs.
On graduation, our students are qualified to work in tourism industry, both locally and internationally, and are competent in the application of internet-based tourism management systems. To achieve this aim, our program focuses on the following areas of expertise:
Our undergraduate courses are based on the needs of labor market within the tourism industry, with a particular focus on developing skills required for information systems and professional management. In addition to required courses in tourism resources, regulations and management, students may take electives in such fields as tour guiding, travel agency work, e-commerce for the tourism industry, and so on.
Our master’s degree program takes the operation of the hot spring industry as its core, focusing on such issues as the promotion of hot spring resorts, industry trends, hot spring quality technology, planning and community development of hot spring areas, and so on.
Exploration of tourism resources on the Yunlin-Chianan scenic route
Field trip to Hsiao Gang Airport in Kaohsiung
Party for new Freshmen at Wushantou Reservoir
Work experience at a travel exhibition
Barbecue in CNU's artificial wetlands
Motorcycle eco-tourism field trip to Sicao
Conducting a resources survey for Erliao sunrise tourism
Field trip to the Formosan Aboriginal Culture Village
Practical class in airport departure procedures
Enthusiastic leaders of the Student Association
Eco-tourism in Teng-chih Forest Recreation Area
Practical class in overseas tour leading
Field trip to Starbucks
Activity to welcome new students
Learning about bird identification in an eco-tourism class
Highest certification pass rate in Taiwan!
Field investigation in the Baolai hot springs district
Field trip to Guanziling hot spring district
Collecting samples from hot springs
Field trip to Yuli hot spring district in Hualian